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Privacy Policy is committed to protecting your online privacy when visiting our Website. The purpose of this policy is to inform you about the types of information we gather about you when you visit, how we use that information, whether we disclose it to anyone, and the choices you have regarding our use of the information. does not require personal information from visitors in order to gain access to any part of our Website. Any personal information you may provide will be on a voluntary basis.

Use of Personal Information Which We Collect.

If you e-mail us for information, we may ask you to voluntarily provide us with personal information including your name, e-mail address and mailing address so that we may contact you to respond to your comments, questions, or requests for information. Aside from a reply to an e-mail received by us, it is not our intent to contact you unless you request particular information or participate in our online promotions as described below.

We may perform analysis of user behavior to allow us to measure consumer interest in the various areas of our Website for product and Website development purposes. Any information we collect is used for our own internal purposes to improve the content of this Website, to enhance users' experience when visiting our Website, and to customize the content and/or layout of our pages. All analysis of user behavior described herein will be recorded on a group basis, and such analysis may be shared with our Website development consultants, or employment contractors.

If you participate in our online coupon, rebate, sweepstakes or contest offers or other online promotions, or submit craft tips, decorating ideas or helpful home hints, we may collect your name, address, zip code, phone number, age, and e-mail address for the purpose of entering you in our sweepstakes or contest or considering your tips, ideas or hints and contacting you if you are eligible to receive a prize and otherwise as specified in the sweepstakes or contest official rules or other entry guidelines.

If you participate in our online coupon, rebate, sweepstakes or contest offers or other online promotions, or submit craft tips, decorating ideas or helpful home hints, you may be asked whether you wish to subscribe to the BIC Mark-It™ Craft Newsletter to receive craft tips via e-mail and/or receive information about BIC promotions, products and Website updates and you may opt-in to receive this information by checking the appropriate opt-in box. If you choose to opt-in to subscribe to the BIC Mark-It Craft Newsletter and/or receive information about BIC promotions, products and Website updates, your personal information will be kept in a secure database and will be used to send the BIC Mark-It Craft Newsletter to you via e-mail and to alert you via e-mail or regular mail to new BIC promotions, products and Website updates.

If you participate in our blog(s), we may ask for your name and e-mail address when you post a comment. Blog users are identified by name and, as such, we suggest designating only your first name. Your e-mail address will not be published but will be used to possibly contact you in relation to your comment(s).

BIC Mark-It Social Media Applications                         

You may have the opportunity to utilize BIC Mark-It applications on third party social media websites and services like Facebook. Consequently, you may share your personal information with that third party social media service provider and they may share data with us. In the event that you choose to provide your information to a third party social media service provider, your information will be governed by the policies of those service providers. We don't exercise control over third party social media service providers. Those service providers may place their own cookies or other files on your computer, solicit personal information from you and follow different rules regarding the use of the information you submit to them. We encourage you to read the privacy policies or statements of the other websites you visit.

If you utilize a BIC Mark-It application on a social media website such as on Facebook, we will have access to your Facebook profile, basic account information and other information that you grant us access to when you connect with our application. This information may include your name, date of birth, e-mail address, profile picture, gender, networks, user ID, list of friends, photos uploaded by you and your photo albums. This information will not be shared with us unless you accept our social media application. We will use this information only as necessary to operate our application. If you contact us with questions regarding the application, we may use your name and email address in order to respond to your question. We will not store your information and if you remove the BIC Mark-It application from your Facebook privacy settings we will no longer have access to your information.

Links to or From Other Web Sites                          

The BIC Mark-It Website and social media applications may contain links to other websites. BIC Mark-It has no control over and assumes no responsibility or liability for the privacy practices of these websites. You should review the privacy policies of each website you visit.

How Uses Cookies.

Like many other commercial sites, our site may utilize a standard technology called a "cookie" to collect information about how our site is used. Cookies were designed to help a website recognize a user's browser as a previous visitor and thus save and remember any preferences that may have been set while the user was previously browsing the site. Our cookie cannot retrieve any other data from your hard drive or pass on a computer virus. Our Website may use cookies to enhance your visit. Cookies can securely store a user's password, personalize home pages, identify which parts of a site have been visited or keep track of your preferences. Our cookies may collect a domain name and track a path through our Website pages. We only use cookies to gather the information indicated in this policy and do not use cookies to gather personal identifying information about you without your consent.

Disclosure To Third Parties.

Except as specified herein, we do not share personal information about you with any third party without your permission.

Collection and Use of Personal Information from Visitors 13 Years of Age or Under.

The BIC Mark-It Website and social media applications are intended for adult craft enthusiasts. Aside from a reply to an e-mail received by us, it is not our intent to e-mail visitors 13 years of age or under unless they request particular information. We will only use personal information in response to their inquiry.

Privacy and Other Information Concerning E-Crafts

You can send an electronic post card or send an e-mail of a craft tip presented in the "For Crafts" section (hereinafter "Electronic Messages") from this Website. Any email address collected for Electronic Messages (data collected in order to deliver the E-Craft link to the recipient's email address) are stored temporarily in a transaction log file for security purposes, and are deleted after a specified holding period. After that, all personally identifiable information relating to the transaction is deleted from our system.

Contacting Us Regarding Your Personal Information.

If you have questions regarding this Privacy Policy, the accuracy of your personal information or the use of the information you may write to us at:

BIC Mark It Permanent Markers Website
Website Privacy
One BIC Way, Suite 1
Shelton, CT 06484-6299

This Privacy Policy is subject to change at our discretion. All changes will be posted as soon as they go into effect.

March 2011